内容简介
PART Ⅰ INTRODUCTION 引言
1 Communication,Your Career,and This Book 交流,职业,以及本书
2 Overview of the Reader-Centered Communication Process:Obtaining a Job 以读者为中心的交流过程综述:获得一份工作
PART Ⅱ DEFINING YOUR COMMUNICATION'S OBJECTIVES 界定交流目标
3 Defining Your Communication's Objectives 界定交流目标
PART Ⅲ PLANNING 计划
4 Planning for Usability 为可用性做出计划
5 Planning Your Persuasive Strategies 制订说服策略
6 Conducting Reader-Centered Research 进行以读者为中心的调研
Writer's Reference Guide to Using Five Reader-Centered Research Methods 写作者参考指南:使用五个以读者为中心的研究方法
PAR9part Ⅳ DRAFTING PROSE ELEMENTS 草拟文本
7 Drafting Paragraphs,Sections,and Chapters 起草段落、节和章
Writer's Reference Guide to Using Seven Reader-Centered Organizational Patterns 写作者参考指南:使用七个以读者为中心的组织模式
8 Developing an Effective Style 形成有效的风格
9 Beginning a Communication 开始交流
10 Ending a Communication 结束交流
11 Writing Reader-Centered Front and Back Matter 以读者为中心写作正文之前和之后的部分
PART Ⅴ DRAFTING VISUAL ELEMENTS 草拟视觉效果
12 Creating Reader-Centered Graphics 制作以读者为中心的图表
Writer's Reference Guide to Creating Eleven Types of Reader-Centered Graphics 写作者参考指南:制定十一种以读者为中心的图表
13 Designing Reader-Centered Pages and Documents 设计以读者为中心的页面和文件
PART Ⅵ REVISING 修改
14 Revising Your Drafts 修改草稿
15 Testing Drafts for Usability and Persuasiveness 对草稿的可用性和说服力进行测试
PART Ⅶ APPLICATIONS oF THE READER-CENTERED APPROACH 以读者为中心的方法的应用
16 Creating Communications with a Team 与团队一起创建交流
17 Creating and Delivering Listener-Centered Oral Presentations 准备和进行以听者为中心的口头演示
18 Creating Reader-Centered Web Pages and Websites 创建以读者为中心的网页和网站
19 Managing Client and Service-Learning Projects 管理客户项目和服务学习项目
PART Ⅷ SUPERSTRUCTURES 总体结构
20 Writing Reader-Centered Correspondence: Letters,Memos,and E-mail 以读者为中心的函电写作:信函、备忘录和电子邮件
21 Writing Reader-Centered Reports 撰写以读者为中心的报告
Writer's Reference Guide to Creating Three Types of Special Reports 写作者参考指南:创建三种特殊类型的报告
22 Writing Reader-Centered Proposals 撰写以读者为中心的提案
23 Writing Reader-Centered Instructions 撰写以读者为中心的说明书
APPENDICES 附录
Appendix A:Documenting Your Sources 引证资料
Appendix B:Projects 项目
Credits 致谢
References 参考书目