Unit One What Is the World Trade Organization?

Unit Two Foreign Exchange

Unit Three Forms of International Business Activity

Unit Four A Basic Export-Import Transaction

Unit Five Electronic Commerce

Unit Six Developing Marketing Mixes for Target Markets

Unit Seven The Promotional Mix

Unit Eight Corporations

Unit Nine Licensing

Unit Ten What Is Business Creativity?

Unit Eleven Individual and Corporate Income Taxes

Unit Twelve Types of Business Insurance

Unit Thirteen Credit Controller

Unit Fourteen Securities and Futures Markets

Supplementary Materials

一、Form and Notification of Credits

二、Business Letters(Ⅰ)The Form of the Letter

三、Business Letters(Ⅱ)The Language of the Letter

四、Business Letters(Ⅲ)Replies to Business Letters

五、Taxation(Ⅰ)Introduction

六、Taxation(Ⅱ)How Are Taxes Administered?