Unit 1 商务信函写作概览

1.1 The Principles for Effective Writing

1.2 The Style and Tone of Business Letter Writing

1.3 Preparation before Writing

1.4 Writing Naturally and Sincerely

Unit 2 商务信函的结构与格式

2.1 Principal Parts

2.2 Optional Elements

2.3 Styles of a Business Letter

2.4 Spacing,Margin and Envelop Addressing

Unit 3 与对方建立商务关系

3.1 Introduction

3.2 Letter Samples

Unit 4 询购

4.1 Introduction

4.2 Letter Samples

Unit 5 报盘与还盘

5.1 Quotations and Offers

5 2 Counter Offers

Unit 6 订购与确认

6.1 Introduction

6.2 Letter Samples

Unit 7 信用证付款

7.1 Introduction

7.2 Letter Samples

Unit 8 其他付款方式

8.1 Introduction of Other Methods of Payment

8.2 Writing for Other Methods of Payment

8.3 Letter Samples

Unit 9 催款函

9.1 Introduction

9.2 Letter Samples

Unit 10 包装

10.1 Introduction

10.2 Letter Samples

Unit 11 装运

11.1 Introduction

11.2 Letter samples

Unit 12 保险

12.1 Introduction

12.2 Letter Samples

Unit 13 投诉与索赔

13.1 Introduction

13.2 Letter Samples

Unit 14 代理

14.1 Introduction

14.2 Letter Samples

Unit 15 合同

15.1 Types of Business Contracts

15.2 Components of a Business Contract

15.3 Language and Stylistics Features

15.4 Layout

15.5 Writing Steps

Appendix A 实用国际贸易缩略语

Appendix B 《2010年国际贸易术语解释通则》及相关文件中的实用表达

Appendix C 新旧文体比较

参考文献