内容简介
Unit 1 Economics
Passage A Introduction to Western Economics
Writing Focus:Writing a Business Proposal
Reading Focus:Previewing
Passage B Economic Policies Are Diverging in the Developed World As Deflation Looms
Passage C We Can Control Risks Facing the Economy,Says China's President Xi Jinping
Unit 2 Introduction to Management
Passage A The Functional Approach to Management
Writing Focus:Memo
Reading Focus:Highlighting What Matters When Reading
Passage B Leadership and Management:What Is the Difference?
Passage C How Leaders Emerge during Challenging Times
Unit 3 Money and Banking
Passage A Money
Writing Focus:Letters of Job Application
Reading Focus:Scanning
Passage B The Federal Reserve System in U.S
Passage C Barclays Bank
Unit 4 Securities
Passage A Bonds Basics
Writing Focus:Short Business Report
Reading Focus:Understanding the Main Idea
Passage B Stocks Basics
Passage C Key Features of Hershey
Unit 5 Accounting
Passage A Accounting:An Information System
Writing Focus:Graphic Writing
Reading Focus:Newspapers and Headlines
Passage B Opportunity Cost
Passage C Emerging-market Corporate Debt
Unit 6 International Trade
Passage A Overview of International Trade
Writing Focus:Writing Effective Emails-Getting People to Read and Act on Your Message
Reading Focus:Facts and Opinions
Passage B Trade Barriers Basics
Passage C Tearing Down Barriers to Green Trade
Unit 7 Human Resources Management
Passage A Brief Introduction to Human Resources Management
Writing Focus:Meeting Agenda
Reading Focus:Distinguishing Topic from Main Idea
Passage B Employers:Golden Rules Are to Listen and Measure
Passage C War for Talent-Money Is Not Everything As Big Brands Rely on Their Reputations
Unit 8 BuSiness Etiquette
Passage A Etiquette and Business Etiquette
Writing Focus:Press Release
Reading Focus:Grasp Information
Passage B Welcoming Gestures
Passage C The Etiquette of Working Life