内容简介
Chapter 1 The Format and Features of Business Letters 商业英文书信的格式与特点
Chapter 2 The Essential Elements of a Business Letter商业英文书信的要素
Chapter 3 The Additional Elements Other Physical Characteristies of a Business Letter 商业书信的其他要素及特征
Chapter 4 The Importance of Business Communication 商业英语通信的重要性
Chapter 5 The Basic Principles of an Effective Business Letter 写好商业英文书信的基本原则
Chapter 6 Language and Style 语言与风格
Chapter 7 Establishing Business Relations 建立业务关系的信
Chapter 8 Enquiries and Replies 询价与答复信
Chapter 9 Quotations and Offers 报价和报盘信
Chapter 10 Counter-offers and Replies 还盘与答复信
Chapter 11 Orders and Acceptance 订购与确认信
Chapter 12 Claims and Adjustment 索赔与理赔信
Chapter 13 Telexes and Telegrams 电传与电报
Chapter 14 Sales and Promotion Letters 推销信
Chapter 15 Letters of Application and Resumes 求职申请信及简历信
Appendixes 附录
Ⅰ.Simplified Letter Format 简化式商业信
Ⅱ.Memo Format 便函格式
Ⅲ.Business Letter Evaluation Form(A)商业信评估表
Ⅳ.Business Letter Evaluation Form(B) 商业信评估表
Ⅴ.Voeabulary 词汇表