内容简介
BRIEF CONTENTS
Part 1 INTRODUCTION
TO MANAGEMENT
1 MANAGEMENT
AND MANAGEMENT CAREERS
Video Case:Lands'End,Inc.—A Brief History
2 THE HISTORY OF MANAGEMENT
3 CORPORATE SOCIAL RESPONSIBILITY AND BUSINESS ETHICS
4 MANAGING IN THE GLOBAL ARENA
Video Case:Doing Business Abroad the Lands'End Way
Part 2 PLANNING
5 ORCANIZATIONAL OBJECTIVES
6 FUNDAMENTALS OF PLANNING
7 MAKING DECISIONS
8 STRATEGIC PLANNING
9 PLANS AND PLANNING TOOLS
Video Case:Planning in the Coming Home Division at Lands'End
Part 3 ORGANIZING
10 FUNDAMENTALS OF ORGANIZING
11 RESPONSIBILITY AUTHORITY,AND DELEGATION
12 MANAGING HUMAN RESOURCES
13 ORGANIZATIONAL CHANGE AND STRESS
Video Case:Product Development at Lands'End:From a Functional to a Team Approach
PART 4 INFLUENCING:FOUNDATIONS FOR LEADING
14 FUNDAMENTALS OF INFLUENCING AND COMMUNICATION
15 LEADERSHIP
16 MOTIVATION
17 GROUPS,TEAMS,AND CORPORATE CULTURE
18 UNDERSTANDING PEOPLE:ATTITUDES,PERCETION,AND LEARNING
Video Case:Lands'End:Controlling a Much Envied Work Climate
Part 5 CONTROLUNG
19 PRINCIPLES OF CONTROLLING
20 PRODUCTION MANAGEMENT AND CONTROL
21 INFORMATION AND TECHNOLOGY
Video Case:Lands'End:Getting The Product Out to the Customer
Part 6 TOPICS FOR SPECIAL EMPHASIS
22 QUALITY:BUILDING COMPETITIVE ORGANIZATIONS
23 MANAGEMENIT AND DIVERSITY
Video Case:Giving High Quality Customer Service:A Focal Point at Lands'End