Chapter 1 Business reception 商务接待

Unit 1 Picking Up the Client at the Airport 机场接人

Unit 2 Accommodating the Client 安排住所

Unit 3 Factory Tours 参观工厂

Unit 4 Entertaining the Client 款待客户

Unit 5 Presenting Gift 礼尚往来

Unit 6 Seeing Off the Client 送别客户

Chapter 2 Business Marketing 市场营销

Unit 1 Market Research 市场调研

Unit 2 Advertising and Promotion 广告宣传

Unit 3 Product Launch 产品发布

Unit 4 Promoting Sales 产品促销

Unit 5 After-Sale Service 售后服务

Unit 6 Sale and Distribution 销售情况

Chapter 3 About Exhibition 有关展会

Unit 1 Planning an Exhibition 会展筹划

Unit 2 Preparation for Exhibition 展前准备

Unit 3 Reception at the Hall 展台接待

Unit 4 After the Show 展后事宜

Unit 5 Attending the Trade Show 参加外展

Chapter 4 Foreign Trade 对外贸易

Unit 1 Establishing Business Relations 建立商贸关系

Unit 2 Calling for Bids and Tenders 招标与投标

Unit 3 Inquiry， Quotation and Counter-Offer 询盘、报盘和还盘

Unit 4 Order and Delivery 订购与交货

Unit 5 Logistics and Transportation 物流运输

Unit 6 Barter Trades 易货贸易

Unit 7 Compensation Trade 补偿贸易

Unit 8 Processing Trade 加工贸易

Unit 9 Trade Mark， Copyright and Patent 商标、版权和专利

Unit 10 Letter of Credit 信用证

Unit 11 Credit and Financing 贷与融资

Unit 12 Customs Entries and Duties 海关申报及关税

Unit 13 Import and Export 进口与出口

Chapter 5 Business Negotiation

Unit 1 Price 价格

Unit 2 Quality and Quantity 质量和数量

Unit 3 Commission 佣金

Unit 4 Packing 包装

Unit 5 Agency 代理

Unit 6 Insurance 保险

Unit 7 Shipment 装运

Unit 8 Payment 支付

Unit 9 Technology Transfer 技术转让

Unit 10 Contract Terms 合同条款

Unit 11 Establishing Joint Venture 合资企业

Unit 12 Claims 索赔

Unit 13 Arbitration 仲裁

Unit 14 Inspection 商品检验

Chapter 6 Conference and Meeting 商务会议

Unit 1 Arranging for the Meeting 安排会议

Unit 2 Setting Agenda 设定议程

Unit 3 Beginning the Meeting 会议开始

Unit 4 Free Discussion 会议讨论

Unit 5 Presentation 演讲

Unit 6 Closing the Meeting 结束会议

Unit 7 After the Conference 会后事务

Unit 8 Making Appointment 订约会

Chapter 7 Human Resources 人力资源

Unit 1 Employment and Interviewing 求职面试

Unit 2 Signing an Employee Contract 签订劳动合同

Unit 3 Staff Training 员工培训

Unit 4 Promotion and Demotion 升职与降职

Unit 5 Personnel Transfer 人事调动

Unit 6 Fire，Quit and Retirement 解雇、辞职与退休

Unit 7 Salary and Bonus 工资与奖金