Purple Blood

紫色血液

The Rules of the Game Theory

博弈论的游戏规则

The Potential of a Superstar Salesperson

超级明星销售员的潜能

The Psychological Quality of a Superstar Salesperson

超级明星销售员的心理素质

Psychology Value in the Workplace

工作场所的心理价值

The Psychological Intervention in Business Coaching

商务培训中的心理干预

The Psychology and Habits of Successful Investors

成功投资者的心理与习惯

Getting the Right Message Across

传递正确的信息

Hardships and Joy Experienced in Starting Business

创业的艰辛与快乐

Wal-Mart’s Incursions

沃尔玛的入侵

Think like a VC，Act like an Entrepreneur

像投机资本家一样思考，像企业家一样行动

Pricing and the Psychology of Consumption

定价与消费心理

Understanding Psychological Profiles of Entrepreneurs

理解企业家的心理档案

Women in Business Don’t Cry

工作中的女人不流泪

The Effects of Music in a Retail Setting

零售卖场的音乐效果

The Customer Is King

顾客就是上帝

The Psychology of Commercial Advertisement

商业广告心理

Riddance to the Imperial CEO

摆脱独断专行的首席执行官

Down-Economy Spending Habits of the Rich

富人在经济下滑期的消费习惯

The Growing Frustration of eBay Sellers

易趣卖家与日俱增的挫折感

Tapping the Power of Analogy

利用类比推理的威慑力

Keeping a Business Alive during a Divorce

离婚期间保持企业的活力

Women Face Disadvantages in Their Working Lives

女性职业生涯中的劣势

AIC’s Integrative Thinking Philosophy

AIC的整合性思维哲学

EQ Is the Essential Element in Business Success

情商是商业成功的主要元素

Belief in the Ill-fated Lehman Shattered

信念随命运多舛的雷曼崩溃

Merger Mania

并购风波

Managing the Customer Experience

管理消费者体验

Finding Freedom at Work

寻觅工作自由

Resisting Temptation

远离诱惑