主页 详情

《演讲的艺术 中国版 英文》_(美)卢卡斯著_12624982_9787560092393

【书名】:《演讲的艺术 中国版 英文》
【作者】:(美)卢卡斯著
【出版社】:北京:外语教学与研究出版社
【时间】:2010
【页数】:252
【ISBN】:9787560092393
【SS码】:12624982

最新查询

内容简介

PART 1 INTRODUCTION TO PUBLIC SPEAKING

CHAPTER 1 Speaking in Public

The Power of Public Speaking

The Tradition of Public Speaking

Public Speaking and Intercultural Communicative Competence

Public Speaking and Critical Thinking

Public Speaking and Conversation

Similarities Between Public Speaking and Conversation

Differences Between Public Speaking and Conversation

The Speech Communication Process

Speaker

Message

Channel

Listener

Feedback

Interference

Situation

The Speech Communication Process:Example with Commentary

CHAPTER 2 Speaking Confidently and Ethically

Becoming a Confident Speaker

Nervousness Is Normal

Dealing with Nervousness

Being an Ethical Speaker

Guidelines for Ethical Speaking

Plagiarism

CHAPTER 3 Giving Your First Speech

Preparing Your Speech

Developing the Speech

Organizing the Speech

Delivering Your Speech

Speaking Extemporaneously

Rehearsing the Speech

Presenting the Speech

Sample Speeches with Commentary

PART 2 SPEECH PREPARATION:GETTING STARTED

CHAPTER 4 Selecting a Topic and a Purpose

Choosing a Topic

Topics You Know a Lot About

Topics You Want to Know More About

Brainstorming for Topics

Determining the General Purpose

Determining the Specific Purpose

Phrasing the Central Idea

CHAPTER 5 Analyzing the Audience

Audience-Centeredness

The Psychology of Audiences

Factors in Audience Analysis

Size

Physical Setting

Demographic Traits

Disposition Toward the Topic

Disposition Toward the Speaker

Disposition Toward the Occasion

Getting Information About the Audience

Adapting to the Audience

Audience Adaptation Before the Speech

Audience Adaptation During the Speech

Audience Adaptation After the Speech

CHAPTER 6 Supporting Your Ideas

Examples

Brief Examples

Extended Examples

Hypothetical Examples

Tips for Using Examples

Statistics

Single Statistics

Multiple Statistics

Tips for Using Statistics

Testimony

Expert Testimony

Peer Testimony

Tips for Using Testimony

Sample Speech with Commentary

PART 3 SPEECH PREPARATION:ORGANIZING AND OUTLING

CHAPTER 7 Organizing the Body of the Speech

Main Points

Strategic Order of Main Points

Tips for Preparing Main Points

Supporting Materials

Connectives

Transitions

Internal Previews

Internal Summaries

Signposts

CHAPTER 8 Beginning and Ending the Speech

The Introduction

Get Attention and Interest

Create a Positive Relationship with the Audience

Establish Credibility

Preview the Body of the Speech

Sample Introduction with Commentary

Tips for the Introduction

The Conclusion

Signal the End of the Speech

Reinforce the Central Idea

Sample Conclusion with Commentary

Tips for the Conclusion

CHAPTER 9 Outlining the Speech

The Preparation Outline

Guidelines for the Preparation Outline

Sample Preparation Outline with Commentary

The Speaking Outline

Guidelines for the Speaking Outline

Sample Speaking Outline with Commentary

PART 4 PRESENTING THE SPEECH

CHAPTER 10 Using Language

Using Language Accurately

Using Language Clearly

Use Familiar Words

Choose Concrete Words

Eliminate Clutter

Using Language Vividly

Imagery

Rhythm

Using Language Appropriately

Appropriateness to the Occasion

Appropriateness to the Audience

Appropriateness to the Topic

Appropriateness to the Speaker

Using Language Inclusively

CHAPTER 11 Delivering the Speech

What Is Good Delivery?

Methods of Delivery

Reading from a Manuscript

Reciting from Memory

Speaking Impromptu

Speaking Extemporaneously

The Speaker's Voice

Volume

Pitch

Rate

Pauses

Vocal Variety

Pronunciation

Articulation

The Speaker's Body

Personal Appearance

Eye Contact

Gestures

Movement

Practicing Delivery

CHAPTER 12 Using Visual Aids

Kinds of Visual Aids

Objects and Models

Photographs and Drawings

Graphs

Charts

Video

The Speaker

PowerPoint

Tips for Preparing Visual Aids

Keep Visual Aids Simple

Make Sure Visual Aids Are Large Enough

Use Fonts That Are Easy to Read

Use Color Effectively

Tips for Presenting Visual Aids

Display Visual Aids Where Listeners Can See Them

Explain Visual Aids

Avoid Passing Visual Aids Among the Audience

Display Visual Aids Only While Discussing Them

Talk to Your Audience,Not to Your Visual Aids

Practice with Your Visual Aids

Check the Room and Equipment

Develop a Backup Plan

Sample Speech with Commentary

PART 5 VARIETIES OF PUBLIC SPEAKING

CHAPTER 13 Speaking to Inform

Types of Informative Speeches:Analysis and Organization

Speeches About Objects

Speeches About Processes

Speeches About Events

Speeches About Concepts

Tips for Informative Speaking

Don't Overestimate What the Audience Knows

Don't Be Too Technical

Personalize Your Ideas

Avoid Abstractions

Be Creative

Sample Speech with Commentary

CHAPTER 14 Speaking to Persuade

The Psychology of Persuasion

The Target Audience

Persuasive Speeches on Questions of Fact

Analyzing Questions of Fact

Organizing Speeches on Questions of Fact

Persuasive Speeches on Questions of Value

Analyzing Questions of Value

Organizing Speeches on Questions of Value

Persuasive Speeches on Questions of Policy

Types of Speeches on Questions of Policy

Organizing Speeches on Questions of Policy

Methods of Persuasion

Building Credibility

Using Evidence

Reasoning

Appealing to Emotions

Sample Speech with Commentary

CHAPTER 15 Speaking on Special Occasions

Speeches of Introduction

Speeches of Presentation

Speeches of Acceptance

Toasts

Commemorative Speeches

CHAPTER 16 Speaking in Competitions

Competitions as Communication

Prepared Speech

Preparation and Presentation

Creativity

Sample Speech with Commentary

Impromptu Speech

Preparation and Presentation

Developing a Fund of Knowledge

Sample Speeches with Commentary

Question-and-Answer Session

Preparation and Presentation

Sample Speech with Commentary

Debate

Strategies and Techniques

Preparation and Practice

Sample Speech with Commentary


书查询(www.shuchaxun.com)本网页唯一编码:
28475050961138e1650a406a774b4c5b#9570c313c3c4c65ea2b75bab137796ec#94896861#演讲的艺术 第10版 中国版 英文_12624982.pdf