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《21世纪国际商务英语写作 理论与实践 第2版》_许小平编著_13488325_9787560921822

【书名】:《21世纪国际商务英语写作 理论与实践 第2版》
【作者】:许小平编著
【出版社】:武汉:华中科技大学出版社
【时间】:2010
【页数】:286
【ISBN】:9787560921822
【SS码】:13488325

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内容简介

PART ONE A RHETORIC FOR BUSINESS WRITERS

Chapter 1 The Basic Principles of Good Business Writing

Chapter 2 Diction and Effective Sentences

Chapter 3 The Paragraph and the Whole Composition

Chapter 4 Style and Tone

PART TWO INTERNATIONAL BUSINESS WRITING

Chapter 5 Memos and E-mail Messages

Chapter 6 Format and Layout of Business Letters

Chapter 7 Resumes and Job Application Letters

Chapter 8 Enquiries and Replies

Chapter 9 Quotations,Sales Letters,Firm Offers and Counter Offers

Chapter 10 Orders and Order Acknowledgements

Chapter 11 Payments

Chapter 12 Shipment and Packing

Chapter 13 Insurance

Chapter 14 Complaints and Claims

Chapter 15 Agencies

Chapter 16 International Commercial Contracts(Ⅰ)

Chapter 17 International Commercial Contracts(Ⅱ)

Appendix A Business Telex Abbreviations

Appendix B Business Abbreviations

Appendix C Keys to the Exercises

Bibliography


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